Wednesday, July 17, 2013

Business Spotlight: ALTR


For today’s post I would like to kick-off a series of spotlights that we will be doing this year on local and start-up businesses. This first business features a Gator product, one I believe many people will enjoy!

While pursuing her MBA at UCF, Alexandra Gramatikas first proposed her business plan as a part of an annual Entrepreneurial Joust Business Plan Competition. Her company, based off of the winning plan for this competition and started with the prize money, is named ALTR.

ALTR carries button covers, which allow you to actually ALTR your garment. The company is UF licensed and does carry a UF-themed cover.  With this product, any garment can instantly be changed into Gator-garb, no need to buy a separate Gator-themed shirt.

This is a great idea and something that really can make life easier come gameday when everyone is always scouring their closets for orange and blue!

Get 10% OFF using code: ALTRNATION!




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